Features

Wholesale Engine features

Wholesale prices, dynamic pricing rules, a registration form builder and full price-visibility control — everything below is included in the free plugin unless marked Pro.

Pricing rules
Roles
Registration
Price visibility
Emails & control
Pro features
Compatibility

Dynamic pricing

Dynamic pricing & discount rules

A flexible rules engine so you can set up exactly the wholesale pricing and discounts your store needs. Prices are calculated once per request from a single source of truth, so wholesale, sale and tiered pricing never double-discount.

Product / role-based wholesale pricing — a baseline discount per role, applied automatically
Quantity-based / tiered “buy more, save more” pricing with a pricing table on product pages
Cart discounts based on subtotal, quantity or weight
Buy X Get Y rewards and surcharges / extra fees
Minimum & maximum order quantity controls
Checkout gate — decide who is allowed to complete an order
Hidden price / “price on request” and non-purchasable products
Product access control and tax overrides
Apply discounts from the regular price or the sale price

Role based pricing

Wholesale user roles with their own prices

Create unlimited wholesale roles — Distributor, Retailer, Reseller and more. Customers automatically see the right price the moment they log in.

Per-role baseline discount, tax display and coupon rules
Fixed wholesale price per product or variation for each customer group
Works with simple and variable products
Auto-migrate buyers into a wholesale role after a qualifying order
Tax-exempt wholesale customers, or prices shown excluding VAT

Example setup: Distributors get 30% off everything, Retailers get 15% off selected categories.

Registration

Wholesale registration form builder

Win and approve wholesale customers with a drag-and-drop form builder — no code needed.

Visual builder with a live preview
Custom fields, required fields and column layouts
Layouts: registration only, login + registration (split), tabbed or popup
B2B / B2C customer type selection that can gate fields
Approval: manual, auto-approve or verify email first
reCAPTCHA and honeypot spam protection
Typography, color and button styling — no custom CSS
Ready-to-use shortcodes and Login / Registration blocks

Catalog & private store

Catalog mode, private store & price visibility

Control exactly who can see prices and who can buy.

Catalog mode — make products non-purchasable across the store
Login to view price, with a custom message and login link
Hide stock completely, or only the quantity, from B2C customers
Hide all products from guests and/or B2C users
Private store with a URL whitelist
Custom wholesale and regular price suffixes (e.g. “excl. VAT”)
Show wholesale prices as a range, minimum or maximum on listing pages

Emails & feature control

Emails, orders & a central control screen

Keep customers informed and your admin tidy.

Pro add-on

Wholesale Engine Pro features

Pro is a separate add-on plugin that installs alongside the free plugin and adds the full B2B ordering workflow.

Bulk Order Form

Add many products to the cart in one pass, with SKU and product search.

Purchase Lists

Savable product lists customers can re-order in one click.

Sub Accounts

Let a wholesale company add team members with their own logins and permissions.

Request a Quote

An add-to-quote flow and a storefront quote button.

Deal Room

Threaded buyer ↔ admin negotiation with custom offers that apply at checkout.

Store Credit Wallet

Customers top up a wallet and pay with credit at checkout.

Payment & shipping method rules

Restrict or surcharge specific payment gateways and shipping methods.

Compatibility

Why Wholesale Engine?

All-in-one

Wholesale pricing, roles, registration and price visibility in a single plugin.

WooCommerce-native

Every effect runs through documented WooCommerce hooks, so your theme is never modified.

HPOS & block checkout

Compatible with WooCommerce HPOS and the Cart & Checkout blocks, including the Store API.

Theme-agnostic

Works with any theme and is translation-ready.

See which edition fits your store

Start with the free plugin and upgrade to Pro when you need the full B2B workflow.